by Pat Marcello | Jan 30, 2011 | Writing
So, let’s talk about you as a reader, right? What makes you sit up and take notice when you’re reading a magazine or newspaper? Your personal interest zone, right? I mean, if you’re all into animal rights, stories about animals will probably pop out...
by Pat Marcello | Jan 25, 2011 | Writing
When you read an article, what pulls you into it? It can be the title first, and probably that’s what catches your eye first and foremost. It’s no different from a headline. Have you ever read or bought anything that didn’t have a compelling title or...
by Pat Marcello | Oct 17, 2010 | Pat Life
Don’t you love Sunday morning? Everyone is respectful of the day and things are pretty quiet on Sunday morning. I remember when I was a little kid, growing up in Pennsylvania. EVERYTHING was closed. That made me hate Sundays. First, I had to get dressed up,...