by Pat Marcello | Jan 28, 2011 | Writing
You know what leads are for, right? You draw people into your story with them. Or, if you’re writing a query letter, it’s where you get the editor’s attention. But then what? What happens next? You make readers want to keep reading. Image via...
by Pat Marcello | Jan 27, 2011 | Writing
You may be wondering, eh? I mean, I’m not a true journalist, though I write feature articles. I have written for newspapers, and this is where the term originated. A nut graph gives readers the reason behind your story. It tells them why they should read your...
by Pat Marcello | Jan 26, 2011 | Writing
I don’t know about you, but I’m pretty intuitive. I mean, I can often read people’s thoughts, almost verbatim, and it freaks people out sometimes. However, it’s very useful to me when I’m thinking about an article I want to write. I can...
by Pat Marcello | Jan 25, 2011 | Writing
When you read an article, what pulls you into it? It can be the title first, and probably that’s what catches your eye first and foremost. It’s no different from a headline. Have you ever read or bought anything that didn’t have a compelling title or...
by Pat Marcello | Jan 24, 2011 | Writing
One activity that I enjoy is creating angles for articles I want to write. You might think that’s weird, but it’s rather like a mental exercise, and in doing it, I find mind-mapping very useful. So, I start with a topic and then, just keep drilling down...
